Iina with two eyes for worlds yet unseen

Iina Kettunen is a concept-driven product, furniture and set designer based in Helsinki. She creates objects that not only serve their purpose and withstand the test of time but also carry meaningful stories within. Her passion lies in crafting well-thought-out aesthetics for everyday life.

Iina's background as an accessory designer has trained her eye for the importance of detail. For a small product, close examination is unforgiving, demanding deep insights from its designer to succeed. This precision is evident in Iina's work, even in larger-scale products such as furniture.

In addition to product and furniture design, Iina applies her expertise in materials, forms, and proportions to the realm of set design, where she creatively utilizes her entire toolkit of expertise. Particularly emphasized in set design are Iina's skills in textile design. She's a co-founder of KETTUNEN RAUTIO, and her work in set design can be explored more vastly at kettunenrautio.com.

For Iina, design is a passion. Fueled by curiosity, it propels her towards deeper understanding and the creation of well-justified designs. In sustainable design, beyond mere functionality, emotions play a significant role, necessitating a sensitive and insightful approach from the designer.